If you drink whisky, you know Johnie Walker brand. This is for sure.
Jane Walker, female version of Johnie Walker has arrived that will give boost to ladies participation in whisky pleasure and will push towards more gender equality.
A female icon will be displayed on the bottle and will carry name Jane walker.
Stephanie Jacoby, VP of Johnie Walker said “It is a really exciting opportunity to invite women into the brand.”
Other brands like KFC have also pioneered in this field by putting female face on a traditionally male mascot. KFC tapped country singer Reba McEntire in January this year as Colonel Sanders in the latest marketing campaign.
The launch is the latest part of “Keep Walking America” campaign which began in 2016. Scotch whisky volumes grew 2% during 2002-2017 whereas Johnie Walker grew 18% in 2017.
The female version will come for the first time in nearly 200 years history and will be launched in U.S. on 1st March.
Ladies-what are you waiting for? Get ready to join the club.
You love dry cleaned clothes as it gives fresh looks, removes stains and body odour.
But chemical PERC (Perchloroethylene) used in dry cleaning is globally recognized as a health hazard and poses threat to the environment.
A recent survey of about 79 dry cleaning facilities in Delhi and Kolkata in India shows that none of the facilities were aware about the danger of PERC whereas International Agency for Research on Cancer claimed PERC being a carcinogen.
The survey found concentration of as low as 1.3mg/kg to as high as 101mg/kg and suggests that it is readily absorbed by inhalation, skin contact or ingestion.
International reports have demonstrated incidences of respiratory failure and deaths in extreme cases.
Multiple health hazards includes irritation of the nose and throat, depression of the central nervous system with symptoms such as drowsiness, dizziness, giddiness, headache, nausea, loss of concentration, confusion and unconsciousness resulting from short term inhalation of very high levels of tetrachloroethylene.
So next time think twice before getting your cloth dry cleaned and should be done only if no other alternative is available.
Wish you a very good health!
Also read –http://www.abhirajgupta.in/now-no-more-smelly-linen-in-public-thanks-to-new-hanger.html
Santa hat eyebrows.
Yes this is the latest beauty trend that is turning everyone’s eyes.
The trend is very much in demand especially because Christmas is arriving soon. This style statement is the latest hot topic on instagram.
This hat eyebrow turns your furrows into an elongated version of Father Christmas signature hat and is a combination of red and white shades.
To recreate the look, some of the ladies have opted to colour their brows red – adding a little white dot to the tail end, to look like Santa’ bobble.
Blue wine. You may not have heard about it before.
A new cobalt blue colored wine is being launched in USA in October 2017 after a two year experiment mainly in Spain. The maker of this wine Gik who originally launched in Spain were fined Euro 3000 by Spanish government as this colour was not legally approved in wine industry.
It will be launched in USA in October and is expected to be priced between $12 to $14.
The producers of this wine are trying to do something different with fun element. The wine consists of both red and white grapes sourced from various vineyards in Spain and should appeal to everyone tasting and drinking it.
So what are you waiting for?
Taste it and have fun.
If anyone crosses you and leaves a disgusting smell, how you will feel?
Yes, you wear linen and then hang in your wardrobe without washing it leaving smelly air in the surroundings.
Panasonic that has been associated with electronics including TV, camera, Smartphone etc has come with new a product-Hanger.
The system requires a power source and is equipped with a unique cable that is plugged into a wall socket, but the device also includes pack for batteries in case users are without an electrical socket.
This hanger uses a deodorant and has a high voltage charge to create nanoscopic water particles, resulting in greater moisture collection without harming a garment’s fabric.
This deodorant hanger reduces odour intensity within 5 hours and it works well to eliminate the smells of smoke, sweat and grilled meats.
This hanger will be launched in Japan for 20,000 Yen (about USD 180). Its release outside Japan has not been confirmed officially.
Jack Daniel may soon die in Europe especially in European Union (EU) if US President Donald Trump goes his way.
Trump is planning to tax steel import from EU which will be a detriment to the EU business community. In retaliation EU will impose heavy tariffs on import of many things like orange juice, dairy and- in what would be a blow to lovers of Jack Daniel and other distilleries and breweries preparing Bourbon and will result in annoyance in US business sector as confirmed by EU president Jean Claude Juncker on the sidelines of G20 meeting in Hamburg, Germany. Juncker has clearly stated that any action taken by US on import from EU will be counter attacked by EU within 48 hours and it will not take 2 months to take action.
EU is one of the largest markets of Bourbon where Jack Daniel is known to many people as an “On the Rocks” drinks and is a great pleasure and is also used as wine and women blend.
Trump is leading US in a businesslike manner and not as a matured politician where the politician has to keep a very degree of patience.
Let’s see what lies ahead for Bourbon companies?
First underwater music performance “Aquasonic” has taken audience on a unique and fascinating journey into unchartered territory and is a combination of water and music.
The underwater performance is given in glass water tanks. The music is more melodic and soothing to ears as compared to performance given outside water. The melody is more resonant.
The audience, of course, will remain dry on the outside, listening to the music picked up by the hydrophones.
This has been successful after years of experiment done beneath water with different music instruments and human talent having immense passion to make this experiment successful and give something new and soothing to the people on this planet. In fact this is the result of pushing the boundaries of human experience in Music on this planet.
The experiment was first conducted successfully in Rotterdam in 2016 after a decade of development.
“Between Music” is a Danish band (consisting of five members) and conducted first successful concert “Aquasonic”under the sea. Currently this is the only band performing under water.
Different music instruments were added or invented for this underwater performance and include Rotacorda, Crystallophone, Hydraulophone, percussion, violin.
Have you heard global leaders inspiring people with their new thoughts and new collections?
Here is one- Leaders Number One. This is not a quote but name of new cologne inspired and created by Vladimir Putin, President of Russia.
This went for sale in first month of 2016 in a Moscow departmental store.
As per shoppers the cologne exhaled scent of lemon, black currant and fir cones. It is approximately available for INR 6500.
What are you waiting for? Go and grab it and feel the man inside you.